A New Approach is Australia’s leading art and culture reference. Through research and analysis they have shown that ALL Australians participate and benefit from arts, culture, and creativity. Their main goal is to inform, generate discussion and inspiring public policy for changes. They’ve brought together an amazing team formed by its staff, a board, a group of advisers and philanthropic partners to make evident the value and opportunities of Australian arts and culture. Their most important achievement? Nowadays, young middle Australians view arts and cultural experiences as being part of their everyday life, and do not associate arts and culture with elitism.